The wild growth of the ‘plantfluencer’

Lucy Holden
November 12, 2018

And as you would expect in an era of gender neutrality, the house-plant obsession isn’t just something for green-fingered women – Boys With Plants have racked up 97,000 followers, although it must be said that the (often only boxer-clad) boys get as much attention as the platyceriums and zygocacti thy’re pictured with. “Nice ficus,” someone says, almost obscenely, underneath one post. Is plant porn a thing?